NBA-Christmas Day viewership jumps as league contends with NFL-Netflix appeal
NEW YORK (Reuters) – The NBA saw its most-watched Christmas Day lineup in five years, the league said on Thursday, as it went head-to-head with the NFL’s splashy debut on streaming giant Netflix. An average of 5.25 million viewers tuned in per game across five games on Walt Disney Co’s ABC, ESPN, ESPN2, Disney+ and…
